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Subscribed brings top minds together to move the world of subscription business forward.

Goodbye, Ownership. Hello, Usership.

Social media will never be free of tribalism and anxiety. But getting rid of a business model that actually depends on tribalism and anxiety seems like a really good place to start.

Amy Konary, Chair of the Subscribed Institute, weighs in on the emergence of Lighting-as-a-Service (LaaS) and advocates that manufacturers choose newer business models (or revive service-oriented models) that focus on providing outcomes and solutions over merely pushing the sales of products.

Jason Mathew, Senior Director of Global Connected Strategy at Whirlpool, gives Subscribed a sneak peek into the company's new connected devices and its strategies to win the consumer digital journey.

Companies from Fortune 500 to SaaS natives know the power of the subscription model to delight customers and super-charge revenue growth — but how do you get the model right? Robbie Kellman Baxter, author and leading expert on subscription pricing and membership models, details the necessary culture to nurture the “forever transaction.”

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Subscribed Institute: the Think Tank for the Subscription Economy

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