What you don’t know can hurt your business.
You are an expert in your field; Product Management, Payment Ops., Billing Ops., Accounting, or Finance, but new to the Subscription Economy. While Zuora was built from the ground up to support your expertise, to be successful in the Subscription Economy you must first rethink and even abandon some of the most basic principles that have brought you success thus far in the transactional world. You will need to learn a few new principals as well.
Stop by the Zuora University Station and meet with Angel Viloria, Zuora University’s Sr. Manager, as he highlights these differences and explains how Zuora University can guide you through these fundamental yet essential changes.
Come engage with members of your Global Support Team! Seize the opportunity to ask technical questions in a face-to-face environment. Get recommendations on how you can optimize use of the Zuora application. Provide us with live feedback in a one-on-one setting. Don't miss out on this chance!
Children of Shelters (COS) is a San Francisco based 501c3 nonprofit organization working to provide support and education for children living in or being served by the homeless shelter system. Zuora has chosen to sponsor COS through out our Subscribed San Francisco Conference and throughout our week at Dreamforce.
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DocuSign® is the leader in eSignature transaction management, and the global standard for eSignature®. DocuSign helps customers accelerate transaction times to increase speed to results, reduce costs, and delight customers with the easiest, fastest, most secure global network for sending, signing, tracking, and storing documents in the cloud. For more information, visit www.docusign.com or call 877.720.2040. Visit the DocuSign blog at www.docusign.com/blog and follow DocuSign on Twitter, LinkedIn and Facebook.
InsideView, the leading provider of sales intelligence, increases productivity and revenue by delivering relevant business and social insights to the point of need. Our award-winning technology gathers and analyses information from the most relevant social media, user-contributed and traditional/proprietary editorial sources to provide compelling insights about companies and contacts directly within your CRM, browser, or mobile device. More than 200,000 sales professionals, and over 1,000 market-leading companies including Adobe, AIG, BMC, CapGemini, Egencia, SuccessFactors and The Bridge Group use InsideView. For more information, visit InsideView.

CEO, Zuora
Tien Tzuo, widely recognized as one of the thought leaders in the software-as-a-service industry, founded Zuora in 2007. As Zuora's CEO, Tzuo has not only built one of the fastest growing SaaS companies, he's also evangelized the shift to subscription based business models and the complex billing structures they inherit, coining the phrase Subscription Economy. In an effort to empower this new Subscription Economy, Tzuo has spent over three years working with the best companies in the world to build an award-winning platform powerful and flexible enough to fuel any subscription business.
Before Zuora, Tzuo was one of the 'original forces' at salesforce.com, joining as employee number 11. In his 9 years at salesforce.com, Tzuo built salesforce.com's original billing system and held a variety of executive roles in technology, marketing, and strategy organizations, including building out the product management & marketing organization, serving as Chief Marketing Officer for two years, and most recently as Chief Strategy Officer.
Tzuo holds a bachelor's degree in electrical engineering from Cornell University and a master's in business administration from the Stanford Graduate School of Business. He was named CMO of the Year Finalist by the CMO Council and BusinessWeek Magazine while at salesforce.com and is on DestinationCRM's Who's Who in CRM list. He is on the Board of Directors for both Radian6 and Network for Good.

Senior Editor, Linux Journal
Doc Searls is the author of The Intention Economy: When Customers Take Charge (Harvard Business Review Press, 2012), and co-author of The Cluetrain Manifesto: The End of Business as Usual (Basic Books, 2000, 2010). He is also Senior Editor of Linux Journal, a fellow at the Center for Information Technology & Society at UC Santa Barbara, and founder of ProjectVRM at the Berkman Center for Internet & Society at Harvard University, where he served as a fellow from 2006 to 2010.

SVP of Products, Zuora

SVP of Engineering, Zuora
Marc Aronson is an industry veteran with a long history of building engineering organizations that deliver scalable systems and platforms. Prior to joining Zuora, Aronson was Senior Vice President of Engineering at Telenav, where he was responsible for world-wide research, development and operations. Before joining Telenav, Aronson was at CA, where he was the SVP of world-wide engineering for the Applications Performance Management and Project and Portfolio Management product lines.
Earlier in his career, Aronson served as the SVP of world-wide engineering for Oracle’s Communications Global Business Unit. He has held other management positions at Portal Software, Adobe System, General Electric Corporate Research & Development and Phoenix Data Systems.
Aronson holds a Bachelor’s and Master’s of Computer Science from State University of New York at Albany.

Managing Director, HTK Horizon
A technologist at heart, Justin started in the tech sector with BT in 1987 before moving to HTK which he co-owns with his twin brother. At HTK he is responsible for online sales of HTK Horizon, a SaaS product for multi-channel marketing and customer lifecycle management.
Justin is passionate about empowering organisations to create more profitable and longer-lasting customer relationships, by using CRM and other customer data to improve mobile engagement throughout the customer lifecycle.
In his spare time Justin is a board member of the Chartered Institute of Marketing’s Technology Marketing interest group, and also sits on the UK Government “SME Panel”. He holds a first class degree in Cognitive Science from the University of Sheffield, is married and has two young children.

Head of Partnerships - Pearson
Tom graduated from Durham University and Beijing’s People’s University in Modern Chinese, and then spent time working in Beijing in advertising sales and marketing. Moving back to the UK, he worked on publishing sales into mainland China and South East Asia for the publisher Dorling Kindersley (Penguin Group). He drove Digital Sales strategy for DK and Rough Guides from 2007-2010, overseeing implementation of eBooks into business as usual and forging relationships with key e-retailers in that space, and building a thriving licensing business with blue-chip clients including VISA, MSN and Motorola. In 2010 Tom moved into the Future Technologies and Partnerships team at Pearson plc, with Group-wide, global responsibility for relationships with the non-traditional partners that are shaping the next generation of digital products, and working with all Group units (Penguin, Financial Times, Pearson Education) to ensure that we build innovative and productive partnerships in the digital space.

CMO, Zuora
Prior to joining Zuora, Bell was General Manager of the Service and Portfolio Management business unit at CA Technologies. During this time, Bell led the effort to transition CA from a traditional product sales and licensing to a recurring revenue business model.
Before joining CA, Bell was VP of Solutions Marketing at BMC Software. Earlier, Bell led worldwide marketing at Remedy, where he was responsible for building a marketing organization that helped to establish Remedy as the market leading IT Service Management solution, which was acquired by BMC in 2002. His role included managing product marketing, partner marketing, and integrated marketing and communications. Bell also spent several years with Boston Consulting Group (BCG), and has held business development and product management positions at Extricity, a business-to-business integration software vendor, and Kao Corporation, a leading Japanese consumer products company.
Bell received his MBA with Distinction from INSEAD, where he was part of the team that was named The Winner of the European Business Plan of the Year. He also holds an MA with a concentration in International Economics and Japanese from John Hopkins School for Advanced International Studies and a BA from The University of Pennsylvania.

Director of Operations EMEA, FireHost
Ben McCormack is FireHost’s Director of Operations, EMEA, where he’s focused on expanding the company and customer base in the EU. McCormack works to deliver the FireHost experience to businesses of all sizes throughout Europe, and to ensure that its international growth is managed smoothly and consistently. McCormack has a successful track record of building and managing high performing technical operations teams within IT organizations, and putting customers at the center of every decision.
Prior to FireHost, McCormack was the head of operations for international cloud at Orange Business Services, where he was responsible for the delivery of the global cloud platform and oversaw end-to-end management of enterprise customers, as well as large-scale IT outsourcing. McCormack’s career additionally includes consulting with Oracle, designing, building and executing partnership agreements between MNCs, and crisis management. He holds a Bachelor of Science, Information Technology from the University of Surrey.

VP, ISV Programs, salesforce.com
Melissa Di Donato is the vice president of ISV programs for salesforce.com for Europe, Middle East and Africa. Melissa joined Salesforce.com in 2010 to build and lead the ISV team across the EMEA region. She currently chairs a European ISV Advisory council looking to further cloud based technology and the SaaS market for ISVs globally.
Prior to Salesforce.com, Melissa held many senior positions with Oracle, IBM, Uccelli UK and was on the founding team of BlueStar Solutions (sold to ACS in 2004).
Melissa received her bachelor’s degree from Manhattanville College and received her MBA in international business from the American University Kogod School of Business.

